Search Helix guides
Practical, plain-language guides on SEO, GEO, local search, social media, websites, digital PR, and paid ads. Written for business owners and the agencies that serve them.
How to Get Your Business Cited in AI Answers
What ChatGPT, Perplexity, Gemini, and Google AI Overviews look for before they name a brand, and how to give it to them.
Oct 21, 2026 · 7 min read SEOSEO vs. GEO: What Changes and What Stays the Same
Rankings still matter. Here’s where traditional SEO feeds AI search, and where the two split.
Oct 7, 2026 · 6 min read WebsitesWhat a Website Care Plan Should Actually Include
Updates, backups, uptime, speed, and security. A checklist for judging any maintenance plan.
Sep 23, 2026 · 6 min read GEOSchema Markup That Helps AI Tools Understand Your Business
The structured data types worth adding first, and the ones that rarely move the needle.
Sep 9, 2026 · 7 min read SocialTurning One Video Into a Month of Social Posts
A simple repurposing system for Reels, Shorts, TikTok, and LinkedIn.
Aug 26, 2026 · 6 min read White labelHow Agencies Add SEO and GEO Without Hiring
What to look for in a white label partner, and the questions to ask before you sign.
Aug 12, 2026 · 7 min read Local SEOGoogle Business Profile Fixes That Move Map Rankings
Categories, services, photos, and reviews. The changes that matter most for local search.
Jul 29, 2026 · 6 min read Paid adsWhen Paid Ads Make Sense Next to SEO
How to use Google and Meta ads to fill the gap while organic rankings build.
Jul 15, 2026 · 6 min read Digital PRWhy Press Mentions Matter for AI Search Visibility
Earned coverage gives AI models more trusted sources that name your brand.
Jul 1, 2026 · 6 min read